Outbound Sales Consulting

Find the signal in the noise.

Your buyers get buried in AI pitches every day. I build outbound sales processes for lean sales teams, and I'll make the calls myself if you need meetings now.

Built for teams ready to grow.

Whether you have two reps or twenty, the phone is still the fastest way to get in front of buyers.

Who

All businesses

If you are trying to grow your sales team efficiently, we should talk.

Problem

No real outbound process

Every rep does it their own way. No shared playbook, no set cadence, and no clear way to see what's working.

Fix

A process that sticks

Messaging your buyers actually listen to, call blocks your team will run, and numbers you can track week to week.

AI should make your team faster, not robotic.

Most teams either ignore AI or let it write every email. Both cost you meetings. I help sales teams build AI into their process where it actually saves time, and keep people where they matter.

Prep

Research in minutes

Set your team up to pull company news, hiring trends and tech stack before every call, so conversations start with something real.

Write

Sharper first lines

Use AI to draft and tighten messaging, with a review step so it still sounds like your team.

Practice

Roleplay before the real call

Run objection drills against an AI buyer until the answers come out natural.

Admin

Less time in the CRM

Call notes, follow ups and CRM updates done fast, so more of the day goes to dials.

Where AI stays out: the conversation itself. Buyers can tell, and they hang up.

Pick how involved you want me.

Start with a playbook, hand me the phones, or bring me in to coach. Every engagement is scoped to your team after a quick call.

One time

Playbook Build

Targeting, call scripts, objection handling and a cadence your reps can run on day one.

Setup, then monthly

Build + Run

I build the playbook, launch it with your team, and keep tuning it every month.

Monthly retainer

Coaching

Call reviews, live coaching and AI workflow training to keep your team sharp and efficient.

Per meeting

Pay per Meeting

I make the calls. You only pay for meetings that land on your calendar.

Matt Salin, founder of MB Signal

Hi, I'm Matt.

I've spent my career making cold calls and teaching other people to make them. I started as an SDR, ran a sales team, and carried a bag in medical device before moving into enterprise software.

MB Signal is the help I wish small teams had. Practical, on the phones, and based in Atlanta.

  • Medical device salesStryker and CrossLink, top ranked territories
  • SDR to Sales Team LeadRev.io
  • Enterprise Account ExecutiveSoftware sales today
  • MB SignalOutbound Sales Consulting

Let's talk

Make sure your buyers hear you.

Give me 20 minutes. I'll tell you what I'd change about your outbound, whether we work together or not.

678-665-7320 Message me on LinkedIn